Does this person actually need what you’re selling?Does this person actually need what you’re selling? Can your product or service benefit this person? Remember that someone may be interested in what you’re offering but eventually find that your product or service doesn’t quite tick their boxes. Determining this earlier in the process can reduce wasted time or resources.
Has the person shown active interest in your products and services?You might not want to chase and invest in leads who have merely followed your social profiles or clicked your website. Have they downloaded product information? Have they repeatedly visited the page? Have they made direct inquiries?
Does this person have the authority to make a purchasing decision?Sometimes, people will not buy the product or service themselves. Maybe they’re buying for business. Maybe their partner has access to the money to make a final purchase. You need to make sure that you’re pitching your sale to the right person.
Email Database Management:
Does this person have the budget for your product or service?
Finally, you need to make sure that the individual actually has the means to buy your product and service. They could have great interest, but if it is outside of their budget, you’re not going to make a final sale or agreement.